A strong business deserves a brand that looks the part.
We help businesses that have outgrown their current brand create a more polished, trusted and growth-ready presence through strategic rebranding.
We specialise in marketing for SMBs targeting the premium end of the market
Better clients starts with better marketing. Better clients starts with better marketing. Better clients starts with better marketing. Better clients starts with better marketing.
Signs your brand needs work
If your brand no longer reflects the quality, professionalism, or direction of your business, it may be time for a strategic rebrand.
You're not attracting the right clients
If your brand no longer reflects the level, quality, or direction of your business, it may be drawing in enquiries that are not the right fit for where you want to go.
Your business looks less established than it really is
A basic, inconsistent, or underdeveloped brand can make a capable business appear smaller, less refined, or less credible than it actually is.
Your brand no longer reflects the quality of your work
You may be delivering excellent results, but if your branding does not match that standard, it can weaken the impression your business makes.
Your business is heading in a new direction
As your business evolves, your brand needs to evolve with it. If your current branding no longer reflects where you are heading, it can start to feel out of step with your goals or market position.
Sound familiar? You’re in the right place.
We help businesses clarify what needs to change and create a brand that showcases their business in the best light and reflects where they’re heading.
Welcome to Clarke & Clarke
We build polished, trusted, and growth-ready brands.
Whether your business needs a more polished presence or a strategic rebrand to support a new direction, we combine strategy, positioning, and creative thinking to shape brands that build trust and confidence for growth.
7+ years
elevating brands
5.0
Google Rating
$30M+
revenue generated for clients
A strong brand builds trust.
A strong brand does more than improve how your business looks - it helps build trust.
The way your business presents itself influences how credible, professional and established it feels to potential customers. When your brand reflects the quality of what you do, it creates a stronger first impression and gives people more confidence in choosing your business.
A strong brand builds trust.
A strong brand does more than improve how your business looks - it helps build trust.
The way your business presents itself influences how credible, professional and established it feels to potential customers. When your brand reflects the quality of what you do, it creates a stronger first impression and gives people more confidence in choosing your business.
81%
of customers say trusting a brand is a major factor in their purchase decision.
50 milliseconds
is all it takes for people to form a first impression of your website.
68%+
of customers are willing to pay more for brands they trust.
¹ Edelman Trust Barometer Special Report: “In Brands We Trust?” (2018) ² Google Research: first impressions in <50ms ³ UserTesting global study (4,000 consumers): 68% of loyal customers stick with favourite brands even if prices increase; average willingness to pay +25%
81%
say trusting a brand is a major factor in brand purchase.
50 ms
to form a first impression of a website.
68%+
of loyal customers will pay more for trusted brands.
See our work.
Take a look at the brands we’ve helped transform through strategic thinking, creative direction, and purposeful design.
Waikato Shutters & Blinds
Autoclaims
Paterson Burn
Optometrists
BMW
Concept Outdoor Solutions
MINI
Case Studies.
Explore the thinking behind our work and the transformations we’ve helped businesses achieve through strategic rebranding.
Strategy
Website
Brand
Autoclaims
Rebrand to elevate and attract the right audience.
Strategy
Website
Brand
Waikato Shutters & Blinds
How we increased conversions by 53%
What kind of brand work does your business need?
Whether your business needs a more polished presence or a strategic rebrand to support a new direction, we’ll help you choose the right next step for where you are now and where you’re heading.
Step one
We build strong foundations.
We clarify your positioning and messaging, elevate your brand and website and put the right infrastructure in place so your presence reflects the quality of what you sell and is ready to attract higher-value customers.
Step two.
We manage your marketing, end to end
We take ownership of your ongoing marketing, keeping everything consistent and moving forward without you juggling suppliers or guessing what to do next.
Step three
We accelerate growth when it’s the priority
When growth is the focus, we implement and optimise campaigns that bring in better-fit enquiries and higher-value customers supporting measurable growth.
Brand Elevation
Brand + Website.
For growing businesses ready to look more professional
If your business has outgrown its early branding, or your website no longer reflects the quality of your work, Brand Elevation helps you create a more polished, credible, and aligned presence. This is ideal for businesses that are ready to improve how they show up, build trust faster, and feel more confident in the way they present themselves.
Key outcomes
Refresh your brand image and visual identity
Improve your website presence and first impression
Create a more polished, professional look and feel
Build greater trust, credibility, and confidence
Strategic Rebrand
Strategic Rebrand.
For established businesses ready to align with a new direction
When your business is evolving, your brand needs to evolve with it. Strategic Rebrand is designed for businesses that need more than a visual refresh - they need a brand that reflects a new direction, stronger positioning and a clearer sense of who they are becoming. We help bring strategy, messaging and brand identity into alignment so your business feels ready for what’s next.
Key outcomes
Reposition your brand for a new stage of business
Align your messaging, identity, and direction
Strengthen market perception and clarity
Create a brand that supports future growth
Ready to build a powerful brand for your business?
Whether you need a more polished brand presence or a strategic rebrand to support a new direction, we’re here to help. Get in touch to start the conversation and find the right path forward for your business.
Trusted by businesses ready to grow.
The experience of working together matters just as much as the outcome. Here’s what our clients have said.
"results exceeded our expectations in every way.”
"The creativity, strategic insight and attention to detail they brought to the project were exceptional and the final results exceeded our expectations in every way. We were impressed not only by the quality of the work, but also by their genuine commitment to achieving the best possible outcome for our business."
Richard Housham
Director - Autoclaims
"always provide the highest possible delivery”
"Extremely well executed service and always a professional delivery. Very engaging and always of the highest quality. They're reliable and always working to high possible standards. Ash and Nathan always provide the highest possible delivery based on the concept discussed."
Richard Johnston
BMW
"invaluable partner... proven results”
"Clarke & Clarke have been an invaluable partner in growing both Paterson Burn and Gates by Paterson Burn. Their expertise in advertising and campaigns has delivered proven results, and their ability to collaborate with us and bring our ideas to life has been outstanding."
Dawn Wakelin
Paterson Burn
FAQs
Dive into our FAQs below for insights into our services. We've compiled answers to common questions to ensure you're well-informed.
How do I know if I actually need a rebrand?
If the business has grown, changed, or become more established but the branding and website still feel like an earlier version of the business, that is usually a strong sign.
Is this just a logo redesign?
No. Strategic Rebrand is designed to improve the wider presentation of the business not just change the logo in isolation.
Does this include a website?
Yes. This offer is built to improve both the brand and the website so the business has a stronger overall online presence.
Who is this best suited to?
Strategic Rebrand is best suited to service businesses that want to look more established, more current, and more reflective of the level they now operate at.
What if I'm not sure about the next steps?
That is completely fine. Start with the guide if you want clarity first, or book a short call if you would rather talk it through with us directly.
What happens after the rebrand is complete?
Strategic Rebrand is designed to give the business a stronger foundation to build from. If ongoing support is needed after launch, we can help with the next stage whether that’s content, campaigns or broader marketing activity.
Still have a question?
Book a 15-min intro call with us or take our assessment to see if we're the right fit for your needs.
Why should I choose Clarke & Clarke over another marketing agency?
Clarke & Clarke is built for businesses that want more than disconnected marketing services. We provide strategic direction, professional execution and ongoing oversight so your marketing is handled properly and works harder for your business.
What makes us different is the level of structure, visibility and accountability we bring. From brand and website through to campaigns, content and creative, we help growing businesses build a stronger presence, attract better-fit customers and move forward with greater confidence.
How does Clarke & Clarke help businesses attract better customers?
Attracting better customers starts with how your business is positioned, presented and marketed. We help businesses create a more professional brand presence that builds trust, strengthens credibility and better reflects the level they want to operate at.
Our expertise sits in helping businesses appeal more effectively to premium, affluent and higher-trust audiences. Whether you are targeting higher-value B2C customers or more serious B2B opportunities, our role is to help your business show up at a higher standard and attract enquiries that are better aligned with your goals.
What kind of businesses is Clarke & Clarke best suited to?
Clarke & Clarke is best suited to growing businesses that want to strengthen their market presence, attract better-fit customers and have their marketing handled properly.
We are particularly well suited to businesses selling higher-value products or services, operating in more premium parts of the market, or working in environments where credibility, trust and presentation play an important role in winning work. We support both B2B and B2C businesses.
When does it make more sense to work with Clarke & Clarke instead of hiring internally?
Hiring in-house can absolutely be the right move at the right stage. But for many growing businesses, it becomes a bigger cost, a larger commitment and a slower path to consistent execution than expected.
Working with Clarke & Clarke gives you access to senior marketing direction and a wider team of specialists without the time, cost and management involved in building an internal department. For businesses in the growth stage, that often makes more commercial sense and creates a stronger platform for growth.
Can you work alongside our existing team or suppliers?
Yes. We can work alongside your internal team, existing suppliers or other specialists where needed.
In many cases, we act as an extension of your business, bringing oversight, direction and execution while helping ensure everything is aligned and moving in the right direction. The advantage of working with Clarke & Clarke is that you also gain access to a wider in-house marketing capability across areas such as design, content, photography, videography and campaign management.
What is the benefit to my business if I partner with Clarke & Clarke?
The benefit is having one experienced marketing partner who takes responsibility for the bigger picture.
Instead of managing multiple suppliers or trying to coordinate everything internally, you gain access to strategic direction, professional execution and ongoing oversight in one place. That means stronger consistency, clearer accountability, better visibility and a more professional marketing presence overall.
Clarke & Clarke also brings together a wide range of in-house expertise, giving your business the support it needs without the complexity of building and managing that capability yourself.
How confident are you in the results you deliver?
We’re highly confident in the quality of the work we deliver and the commercial value strong marketing can bring when it is handled properly.
That said, no credible marketing partner can guarantee growth, because results are influenced by a range of factors including your offer, market, timing and sales process. Our role is to put your business in the strongest possible position to grow by improving the quality of your marketing, strengthening how your business is presented and ensuring your marketing is managed with clear direction and accountability.
With over 7 years in business and more than 30 years of combined marketing experience across the team, we bring a high level of confidence, care and commercial focus to the businesses we work with.
What happens after I book an intro call?
The intro call is the first step in understanding your business, your goals and whether Clarke & Clarke is the right fit for what you need.
If there is strong alignment, we will move into a more detailed discovery stage where we take the time to learn more about your business, identify the priorities and determine what support is needed. From there, we put together a tailored proposal outlining the recommended scope of work and next steps. If you are happy to proceed, we then begin the work.
our work
Autoclaims.
your partner in claims
example
our work
Autoclaims.
your partner in claims
OUR WORK
Step 1.
We build strong foundations
We clarify your positioning and messaging, elevate your brand and website and put the right infrastructure in place so your presence reflects the quality of what you sell and is ready to attract higher-value customers.
Step 2.
We manage your marketing, end to end
We take ownership of your ongoing marketing, keeping everything consistent and moving forward without you juggling suppliers or guessing what to do next.
Step 3.
We accelerate growth when it’s the priority
When growth is the focus, we implement and optimise campaigns that bring in better-fit enquiries and higher-value customers supporting measurable growth.
