Case Study
Waikato Shutters & Blinds.
Transforming digital presence into measurable conversion growth.
We specialise in marketing for SMBs targeting the premium end of the market
Better clients starts with better marketing. Better clients starts with better marketing. Better clients starts with better marketing. Better clients starts with better marketing.
Case Study
Waikato Shutters & Blinds
This case study explores how Clarke & Clarke helped Waikato Shutters & Blinds achieve a dramatic uplift in online performance, including a 273% increase in website traffic within just six months and a 56% boost in conversions. It highlights the strategy, creativity, and digital improvements that helped transform their online presence into a stronger lead-generating asset.
About Waikato Shutters & Blinds
Waikato Shutters & Blinds is a proud owner-operated business in Hamilton, known for its commitment to quality and customer satisfaction. With a 100% customer satisfaction rate and 5-star Google rating, they have earned the Award for Excellence in Construction and Trade at the 2023 Waikato Pacific Business Awards.
Waikato Shutters & Blinds had already built a trusted name in the market and the next step was ensuring their online presence reflected the quality of their work. It was time for their digital presence to match their reputation, premium offering and expertise. The goal was to create an online experience that better showcased the business and encouraged more customer enquiries.
Their challenge
Brand Refresh
Website
Social Media
Photography
Advertising
What we did
client feedback:
''results speak for themselves''
Ash, Nathan and their Team at Clarke & Clarke, are nothing short of amazing. From the moment we started, they took the time to truly understand our business at Waikato Shutters & Blinds. They aren't just a service provider; they feel like an actual part of our team.
The expertise and care they've put into our marketing have been incredible, and the results speak for themselves. We've seen a huge boost in our online presence and a consistent flow of quality leads. But what we appreciate most is how easy and enjoyable they are to work with.
If you're looking for a marketing agency that is not only the best at what they do but also genuinely cares about your success, we can't recommend Clarke & Clarke enough. We are so grateful to have found them! Thanks guys!!
Jourdan Lee
Owner & Director
How Waikato Shutters and Blinds improved their marketing performance
A dramatic transformation in online performance, with a 273% increase in website traffic within six months and a 56% boost in conversions.
Challenge
Waikato Shutters & Blinds' digital presence didn’t reflect their high-quality service. Their website lacked essential product details, their social media was underutilised and their search rankings made it difficult for new customers to find them.
Challenges they faced
- Outdated website with limited product information
- Underutilised social media channels
- Low search ranking for keywords
- Standing out in a competitive market
Solution
We designed a premium website with high-quality visuals, structured product pages for a seamless customer journey and an SEO strategy that boosted their search rankings. By strengthening their social media presence with engaging content, we aligned their digital presence with their industry-leading reputation.
What we did
- Website Revamp: A visually stunning, user-friendly site to elevate the brand to create an online showroom experience.
- SEO Strategy: to improve search engine rankings.
- Social Media: Engaging, high-quality content to connect with their audience and strengthen brand presence.
Result
Waikato Shutters & Blinds saw a dramatic transformation in their online performance, with a 273% increase in website traffic within six months and a 56% boost in conversions. Our work helped them achieve first-page Google rankings for key search terms. Additionally, we reduced their advertising cost per conversion by 25%, ensuring they reached more customers while maximising their return on investment.
Key results
+273% website traffic growth (within 6 months).
+56% increase in conversions
- 25% reduction in cost per conversion (improving advertising efficiency)
Achieved first-page Google rankings for key search terms
Next Steps
With a stronger digital foundation now in place, Waikato Shutters & Blinds is well positioned to continue building on this momentum through ongoing marketing and lead generation activity. As the business continues to grow, Clarke & Clarke remains a trusted partner in supporting their brand, digital presence, and future marketing strategy.
