Why this workshop matters
Many service businesses do bits of marketing without a clear structure underneath. That often leads to disconnected activity, unclear priorities, wasted effort and inconsistent results.
This workshop is designed to help create clarity before more activity is added. Rather than trying to do everything at once, it helps you understand how marketing works as a connected system, what foundations need to be in place first, and what should come next for your business.
Who its for
This workshop is best suited to service businesses that:
- Want higher-quality enquiries
- Want clearer direction before investing further in marketing
- Feel their current marketing is fragmented, reactive, or unclear
- Want help understanding what should happen first and what can come later
- Need a clearer roadmap for growth
- It is especially useful for owner-led businesses and lean teams that want a more structured approach to marketing.
Search Ads
Show up at the top of Google search results when people type in words related to services like yours.
POA
Based on scope, shoot location, and usage.
Display Ads
Visually engaging banner ads shown across Google’s partner websites, keeping your brand front of mind.
POA
Based on scope, shoot location, and usage.
Video Ads
Video campaigns that connect with audiences on the world’s largest video platform - YouTube. Ideal for storytelling and brand awareness.
POA
Based on scope, shoot location, and usage.
What we'll cover
Each workshop is guided by our framework and lightly tailored to the business we are working with on the day.
What you'll walk away with:
How the customer journey works
The Clarke & Clarke marketing framework
How different marketing activities support different goals
Key messaging and clarity
How paid ads fit into the wider picture
What appears most important for your business right now
Benefits to you
The goal is to help you move from scattered marketing activity to clearer priorities and a more purposeful path forward.
The workshop typically covers:
Clearer understanding of how marketing works
Stronger clarity on what matters most for your business
Better visibility on what should be in place first
A clearer view of what can come later
a more structured sense of next steps
a stronger basis for future marketing decisions
How it works
This is a structured, guided workshop led by Clarke & Clarke.
It is designed to be practical, strategic and easy to follow. We use our framework to simplify the bigger marketing picture, help you make sense of what matters and guide the conversation toward clearer priorities and a more useful roadmap. Each workshop can be tailored to your business.
Step 1
We learn about your business and current marketing situation
Step 2
We guide you through the workshop using our marketing framework
Step 3
You leave with clearer priorities, stronger understanding, and a better roadmap for what comes next
What happens afterwards?
After the workshop, we can provide a structured summary of the session, key priorities identified, and guidance on recommended next steps.
Where relevant, this can also lead into a more defined recommendation or proposal based on what your business appears to need most.
Why Clarke & Clarke.
We take a practical and strategic approach to marketing, helping businesses make better sense of the bigger picture before more activity is added.
Our workshops are designed to simplify complexity, bring greater clarity to what matters most, and help service businesses build stronger foundations for future growth.
Rather than overwhelming you with disconnected tactics, we focus on helping you understand how the pieces fit together, what deserves attention first, and how to move forward with more confidence.
Funding support for your business.
Some New Zealand businesses may be eligible for capability development funding through the Regional Business Partner Network.
If relevant, we can talk you through whether this workshop may be suitable as part of that process. Eligibility and funding decisions are made through Regional Business Partner Growth Advisors.
How Meta Ads can benefit your business
Meta Ads can make a big difference for small and medium-sized businesses. With the right setup, you can:
Bring in more enquiries
We set up campaigns that bring a steady flow of enquiries from people who are already interested in what you offer.
Get your business seen
Meta Ads put your business in front of new people every day so you stay visible and remembered in a busy market.
See what is working
You’ll have clear insights showing which ads perform best and we use that data to keep improving your results.
Grow at your own pace
Start with a smaller budget and increase it once you see results, confident that every advertising dollar goes into activity that delivers outcomes.
Why Choose Clarke & Clarke?
1
Focused on results, not just clicks
We measure success by real outcomes such as enquiries and sales, so every campaign drives genuine business value.
2
Fixed pricing
Unlike many other agencies who charge a percentage of your ad spend, we use a fixed management fee. Meaning that when you decide to increase your budget it goes directly into the ads themselves, not into higher fees.
3
Expert management
With years of experience running Meta Ads, we know how to structure campaigns, test audiences, and optimise creative to deliver maximum ROI.
4
Tailored Campaigns
We don’t believe in one-size-fits-all advertising. Every campaign is customised to your industry, location, as well as your unique objectives and goals.
Choose the right level of control for ongoing updates and management after your website goes live.
Our packages & pricing
Included with Hosting & Maintenance Plan.
Basic
Your starting point for simple content updates and website performance reporting.
Key features
View website performance
Receive automated stats email
Edit existing text and replace
Republish updates to existing
Best for: Businesses that need light content changes and prefer to keep things simple without worrying about advanced website management.
Price
Includes hosting and maintenance.
+ $XX/month
Content Manager
Step up your website management with full content control and blog publishing.
Key features
All Basic Access features
Publish new content
Add and manage blog posts
Full access to manage media
Best for: Businesses that regularly update content, publish blog articles and want full control over media uploads and content management without changing design or structure.
Price
Includes hosting and maintenance.
+ $XX/month
Advanced
For businesses ready to take full control over website content, SEO strategy and page management.
Key features
All Content Manager
Full SEO management
Add/delete pages
Edit website design and layout
Best for: Businesses wanting full content and structural control, advanced SEO management, and the flexibility to grow and evolve their website without limitation.
Price
Includes hosting and maintenance.
*Website build must be accompanied. Prices exclude GST. Includes 2 users. Additional users +$19+GST per user/month. Technical support or fixes outside your plan are billed at $150+GST/hour.
Hear what our customers say
Testimonials
“Clarke & Clarke have been an invaluable partner in growing both Paterson Burn and Gates by Paterson Burn. Their expertise in advertising and campaigns has delivered proven results, and their ability to collaborate with us and bring our ideas to life has been outstanding. Communication and support have been excellent every step of the way - they truly make the process seamless. Highly recommend!”
Dawn Wakelin
Google Reviews
"Ash, Nathan and their Team at Clarke & Clarke, are nothing short of amazing. From the moment we started, they took the time to truly understand our business at Waikato Shutters & Blinds. They aren’t just a service provider; they feel like an actual part of our team. The expertise and care they’ve put into our marketing have been incredible, and the results speak for themselves. We’ve seen a huge boost in our online presence and a consistent flow of quality leads. But what we appreciate the most is how easy and enjoyable they are to work with. If you’re looking for a marketing agency that is not only the best at what they do but also genuinely cares about your success, we can’t recommend Clarke & Clarke enough. We are so grateful to have found them! Thanks guys!!"
Jourdan Lee
Google Reviews
FAQs
Got questions? Here are some common questions about Meta Ads and how we run them.
How much should I spend on Meta Ads?
Budgets are flexible. We recommend starting with a modest spend to test audiences and creatives, then scale up once we see what’s working.
Which platform is better Facebook or Instagram?
Both platforms offer a cost-effective way to get in front of your target audience. Book a consultation with our team and we can work on the best strategy for your business.
Can Meta Ads work for local businesses?
Yes. With precise location targeting, you can focus ads only on the regions or areas where your customers are.
How quickly will I see results?
Your campaigns will be set up in a way that gives you the best chance of seeing results quickly. Our team uses proven strategies to put your business in the strongest position from the start and we continue to learn from the data as it comes in, refining your campaigns to improve performance over time.
Will I need to manage the ads myself?
No, we take care of everything, from setup to ongoing management, so you don’t have to worry about the technical side.
Do you provide reports?
Absolutely. We deliver clear reports showing spend, leads, and performance metrics so you always know your ROI.
Not sure what type of advertising is best for you?
We’re here to help you choose the best advertising solution for your business. Book a consultation and we’ll guide you through your options.
